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What is Referly?

Referly offers software that enables e-commerce merchants to build their own automated referral marketing programs.

Referly provides positive word-of-mouth and increases traffic to your online store.

  • 74% of consumers identify word-of-mouth as a key influencer in their purchasing process
  • People are four times more likely to buy when referred by a friend.
  • 92% of consumers trust referrals from people they know.
  • Consumers rely on word-of-mouth 2x to 10x more than paid media.

What is referral marketing?

Referral marketing is a way to incentivize your customers as an ambassador for your organization. By informing, promoting and rewarding your customers, they would be more likely to refer a friend to buy your products.

Hoe does Referly work?

Step 1: Install the Referly App.
Step 2: Create your referral marketing campaign.
Step 3: Select the participants of your campaign.
Step 4: Define your incentives and rewards.
Step 5: Build your branded templates.
Step 6: Start your campaign.

How does Referly work for my customers?

  1. Your customer meeting the conditions set in your campaign will receive an invite to become an ambassador by email.(= referral email)
  2. Once your customer accepts the ambassador invite, he will be redirected to his friend offer landing page, containing his personal referral link.
  3. Once a friend of your customer makes a purchase through the referral link, your customer will turn into an ambassador and will be eligible for a reward.

    Note: depending on your campaign settings, your customer’s friend might be rewarded too.

What features does Referly offer?

  • Dynamic segments: Automatically add future customers meeting specific requirements (such as minimum order value higher/lower than, origin or language), to your campaigns.
  • Send automated emails: Referly will reach out to all participants meeting your campaign requirements.
  • Coupon code integration: Referly creates the coupon codes and gives out the rewards for you.
  • Template builder: Use our powerful WYSIWYG editor to create beautiful referral marketing campaigns customized to your brand.
  • Analytics: Referly gathers the extensive data collected and gives you insights and recommendations about your customers, advocates and ambassadors.

Pricing and signup


PlanReferral emails per monthPrice per month
Free 50 € 0
Lite 500 € 39
Pro 2.500 € 99
Premium 10.000 € 199



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