Aubaine took the friction out of customer service with Lightspeed
Aubain opened in 2008 as a charming patisserie in West London’s Brompton Road. They soon evolved into a multi-location restaurant and bakery, offering their self-styled “high-end casual dining”. With seven locations across the West-End, Aubaine continues to grow its brand with Lightspeed.
Business Type
Cafe & Bakery
Casual Dining
Products
Lightspeed Restaurant
Location
West London, UK
Rigidity was affecting staff performance
For years, Aubaine’s front-of-house staff stood tethered to a bulky and inflexible legacy system, moving back and forth between customers' tables and an immobile point of sale. This led to inefficient communications between the wait staff and the kitchen—errors were common and customer experience suffered. Aubaine needed to update its technology stack.
Lightspeed boosted flexibility and communication
They sought more control over their service, and tools to allow wait staff the freedom and flexibility to do what they do best. With Lightspeed, they got what they were looking for. Equipped with an iPad ePOS system, staff could now send customer orders to the kitchen directly from the table. “Everyone adapted quickly,” says Chris Bloomfield, Head of Operations. “The system makes everything so simple.”
Data in the palm of their hands.
Management gained a better grasp of their daily financial performance with real-time revenue data and easy-to-read reports. “The system helps us massively with reporting. The strength of the back office features saves us a lot of time”. Lightspeed allowed Aubaine to upload its menu to their new ePOS system, and break it down into the appropriate categories. Now, when staff want to look up an item, they can simply search for it on the iPad. “Lightspeed enhances our customer service by allowing more time for staff to interact with customers and respond easily to their needs” adds Chris.
“Lightspeed enhances our customer service by allowing more time for staff to interact with customers and respond easily to their needs”
Chris Bloomfield, Head of Operations