The number of online stores is growing drastically and expected turnover from online sales is significantly increasing year after year.
In this guide, we’ll cover the following topics:
- Google’s search engine
- Paying for visitors through Google Adwords
- Setting up new campaigns
- Google shopping
- RLSA campaigns
- Dynamic remarketing campaigns
- Advertising in the Google display network
Learn how you can drive more traffic to your online store by downloading the full version of this guide.
Break Up with Traditional Retail
Omnichannel retail puts the customer at the center of the shopping experience, giving them a seamless experience on...
The Ultimate Sporting Goods Store Guide
Whether you're specialised in a single sport or your equipment keeps people active the whole year through, you need a...
Webinar | Local inventory ads: Bring customers in store with Lightspeed and Google
Did you know that 78% of location-based mobile searches result in an offline purchase? With Google local inventory ads...
The Retailer's Guide to Starting an Online Store
Becoming an omnichannel business means you’re ready for whatever life throws at you—from extended store closures to...
Future-proof Playbook for Retail: Reinvent your business—online and in-store
What was once nice-to-have has become must-have. If your business isn't capitalising on multiple sales channels, you're...